Shopper Marketing Expert

3 days ago


London, Greater London, United Kingdom The Advocate Group Full time

We are looking for a skilled Shopper Marketing Executive to join our team at The Advocate Group. As a partner to the FMCG and consumer product sectors, we work closely with businesses to find the right talent. Our client is seeking someone with experience in retail marketing and activation within the Convenience and Cash & Carry channel.

Job Description

The successful candidate will be responsible for delivering and executing activations in the Convenience channel to drive growth and brand awareness. This includes working with accounts such as Co op, Nisa, Booker, Costco, Marks & Spencers, and more.

  • Develop and execute activation plans to meet business objectives.
  • Collaborate with marketing and sales teams to deliver effective partnerships and activations.
  • Support the development of the activation calendar to align with key brand moments.
  • Contribute to brand planning and strategy to drive growth and brand awareness.
Requirements
  1. Proven experience in Customer/Trade/Shopper Marketing within an FMCG environment.
  2. Demonstrable experience of planning and delivering activations in a range of customers, ensuring the needs of the business and the needs of the customer are met.
  3. Strong project management skills.

Estimated salary: £45,000 - £65,000 per annum, depending on experience.



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