Senior Shopper Marketing Executive
3 days ago
About the Role
We are seeking a highly skilled Brand and Marketing Coordinator to lead the development and execution of a comprehensive Shopper Marketing Execution Plan that drives business growth and improves customer engagement.
The ideal candidate will possess a deep understanding of the assigned shopper group, their needs, wants, and shopping habits to effectively cater to them.
This role requires collaboration with Category Development Managers, Key Account Managers, and Area Portfolio & Trade Marketing Managers to seize growth opportunities.
Key Responsibilities
- Developing and executing a comprehensive Shopper Marketing Execution Plan.
- Collaborating with cross-functional teams to drive business growth and improve customer engagement.
- Analyzing market trends and identifying opportunities for improvement.
Requirements
- A Bachelor's degree in Marketing or higher from an accredited institution.
- Experience in Shopper or Consumer Marketing or Account Management within FMCG B2C Market.
- Strong analytical skills.
- Experience in project & stakeholder management.
- Excellent communication & influencing skills.
- Commercial acumen.
- Project management and prioritization skills.
- Strong interpersonal and communication skills.
Benefits
This role offers a competitive salary range of £17.93 - £22.41 per annum and a hybrid work schedule with one day per week in the office located in Bracknell.
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