Head of Shopper Marketing Strategy
1 week ago
The Advocate Group is a leading recruitment partner to the FMCG and consumer product sectors, seeking an experienced professional to drive strategic initiatives enhancing brand visibility and sales in retail grocery environments.
About the RoleWe are looking for a Head of Shopper Marketing Strategy to lead our efforts across the UK & Irish markets. This role will involve developing and implementing shopper marketing strategies that boost sales and drive business growth.
Key Responsibilities- Develop and implement shopper marketing strategies across the UK & Irish markets to enhance brand visibility and boost sales.
- Utilize data analytics to measure campaign effectiveness and optimize spending, driving business growth through data-driven decision making.
- Lead a team, fostering a high-performance culture and ensuring excellent results.
To be successful in this role, you will need:
- A minimum of 3 years' experience in FMCG shopper marketing.
In return, we offer a competitive salary of £60,000 - £80,000 per annum, depending on experience, as well as a range of benefits to support your career development and wellbeing.
As an equal opportunities employer, we welcome applications from all suitably qualified candidates, regardless of their background or circumstances. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website.
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