Strategic Marketing Leader EU Portfolio

2 days ago


London, Greater London, United Kingdom Foodsteps Full time
Creative Marketing Director Wanted for EU-Based Portfolio Companies

We're on the lookout for a talented Marketing Director to join our team at Foodsteps, a company dedicated to accelerating the food industry's journey to net zero emissions. As a key member of our executive team, you'll be responsible for developing and executing a comprehensive marketing strategy that drives growth and positions our brands as industry leaders.

This exciting opportunity allows you to leverage your skills in leadership, strategy, execution, and tracking/reporting to make a significant impact. You'll have the chance to collaborate with senior leadership, develop innovative marketing campaigns, and monitor industry trends to stay ahead of the competition.

About the Job
  • Leadership:
    • Drive a high-performing marketing team, fostering collaboration and professional development
    • Provide strategic direction to the Senior Leadership Team, ensuring alignment with Sales, Product, and Customer Success
    • Communicate effectively with stakeholders, ensuring seamless coordination and goal achievement
  • Strategy:
    • Design and implement an insight-driven marketing strategy, focusing on brand awareness, lead generation, and customer engagement
    • Work closely with senior leadership to align marketing initiatives with business objectives and secure cross-functional buy-in
    • Identify new market opportunities, customer segments, and emerging trends to drive revenue and growth
  • Execution:
    • Oversee the development and execution of demand generation campaigns across various channels, including paid ads, events, email, social media, content, and PR
    • Ensure consistent branding and messaging across all marketing touchpoints
    • Stay up-to-date with industry trends and competitors, adjusting our messaging and distribution strategies accordingly
  • Tracking & Reporting:
    • Establish KPIs and success metrics to measure marketing effectiveness
    • Provide data-driven insights and recommendations to senior leadership, informing future marketing initiatives
    • Effectively manage the marketing budget, optimising resource allocation for maximum ROI
About You
  • At least 7 years of experience in B2B marketing, preferably in a fast-paced environment
  • Able to balance commercial and creative aspects of marketing, prioritising revenue growth and brand awareness
  • Passionate about climate-tech and its potential for positive change
Our Benefits Package
  • An estimated salary of £80,000 - £110,000 per annum, based on experience
  • London location, with the option to work from home 2-3 days a week
  • A comprehensive benefits package, including 27 paid holiday days, flexible working, volunteering days, and climate perks travel days
  • A modern office in Whitechapel, London with plenty of amenities and working spaces


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