CRM Business Analyst

12 hours ago

Lichfield, Staffordshire, United Kingdom Clarendon Fine Art Full time
Job Title: CRM Analyst

Clarendon Fine Art is a leading contemporary art gallery network with a global presence. We are seeking a skilled CRM Analyst to join our digital team and support our commercial strategy.

Job Overview:

The CRM Analyst will play a critical role in developing our understanding of customer behavior and using data insights to enhance the client journey. We have implemented a new customer data platform and aim to integrate it with our website, till system, and ERP to achieve best-in-class clientelling and a seamless customer experience.

Key Responsibilities:

  • Support the development of a cohesive customer acquisition strategy, including performance marketing channels and offline initiatives.
  • Collaborate with the IT team to deliver website technology, new platforms, and systems to drive digital business growth.
  • Produce reports and contribute to reviewing performance on a weekly basis to ensure commercial sales plan delivery.
  • Use data insights and analysis to support the commercial strategy and provide ideas for improvement.
  • Setup data dashboards, reports, and tools to help take a data-driven approach to improving the business.

Essential Skills and Experience:

  • A curious and analytical mindset, keen to explore and analyze data to understand customer behavior and trends.
  • A minimum of 4 years in a CRM, e-commerce, digital, or similar role.
  • Highly experienced with manipulating and presenting data.
  • Articulate and experienced at presenting information and insight.
  • Experience with Google Analytics 4.
  • Experience with ecommerce/retail business.
  • Confidence in suggesting new ideas based on data.

Our Company Benefits:

  • Hybrid working (3 days office, 2 days at home).
  • 25 days holiday + bank holiday with the opportunity to earn extra upon length of service.
  • Artwork discount scheme of up to 50% on selected artwork.
  • Contributory pension scheme.
  • Free onsite parking at our Head Office.
  • Companywide social events throughout the year.

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