Director of Brand Awareness and Lead Generation
6 days ago
Cendyn is a leading hospitality technology company seeking a talented Director of Brand Awareness and Lead Generation to join our team. Estimated salary: $130,000 - $170,000 per year.
About the RoleThis is a senior-level position that requires a strong background in demand generation and marketing strategy. You will be responsible for developing and implementing comprehensive demand generation strategies across multiple channels.
The ideal candidate will have extensive hands-on leadership experience in demand generation or related field, preferably in either Hospitality or B2B SaaS environment. You will lead and mentor a team of demand generation specialists and collaborate closely with sales leadership to align demand generation activities regionally with company revenue targets.
Key Responsibilities- Develop and implement innovative demand generation strategies aligned with company objectives.
- Lead and mentor a team of demand generation specialists to achieve business objectives.
- Analyze all Demand Generation campaign performance metrics using data analytics tools to measure campaign performance, optimize strategies, and make informed strategic decisions.
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