Paid Search Associate Director

1 week ago

London, Greater London, United Kingdom Zenith Full time

Job Description

This role is an opportunity to work with a leading global technology company in a high-performing team that delivers exceptional digital marketing. As a Paid Search Associate Director, you will manage large budgets and learn from the best practitioners in a dynamic and diverse environment.

We are looking for an established Associate Director or an ambitious and experienced Account Manager to lead the tactical day-to-day of Paid Search campaigns and ensure accounts are aligned with the central strategy and adhere to best practice.

The ideal candidate will have a passion for search, care about delivering results, and strive to understand key blockers affecting performance. This search account is one of the largest in the global roster, and the ideal candidate will have a passion for making automation drive performance at scale through the use of scripts, bid management platforms, or PPC audit tools.

Responsibilities

  • Primary tactical POC across Paid Search
  • Full accountability for the delivery of Paid Search results
  • Lead a team of three to deliver, execute, and iterate media strategy
  • Ensure quality assurance processes are adhered to
  • Ensure the team and accounts are aligned with and executing against agreed KPIs
  • Liaise with Google reps to test new betas
  • Provide insightful and actionable performance reports on a regular cadence
  • Support Business Director with QBRs, commercials, and revenue growth opportunities
  • Positive team leadership amongst junior team members
  • Identify areas of development for line reports and create career development plans

About the Client

Adobe is one of the largest and most diversified software companies in the world.

Adobe empowers everyone – from individuals and small businesses to government agencies and global brands – to design and deliver exceptional digital experiences. Headquartered in San Jose, California, and with a diverse global population of more than 29,000 employees, they achieved revenue of US$19.41 billion in fiscal year 2023.

About the Team

Publicis Media was awarded the Adobe business in March 2023 for EMEA, APAC, and Japan. To handle the client, we set up a specific unit, sitting within Zenith Global, called Adobe.pub. The EMEA team is 80 strong across London and India and handles all activity for EMEA, from developing strategy through media planning, activating media in digital channels, and reporting on campaign performance. We cover both performance and upper funnel activity and are looking to create full-funnel strategies to deliver maximum digital engagement for Adobe.

Requirements

  • Experience in line management
  • Experience of managing Enterprise level accounts in an agency environment
  • Relevant certifications within Google Ads

Nice to Have

  • Experience with Adobe Ad Cloud
  • Bachelor's degree

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