Consumer Products Associate

4 weeks ago

Slough, Slough, United Kingdom Mattel Full time
Job Description

The Opportunity

You will be joining the EMEA Regional Consumer Products team in a role of Hardlines Associate. Based out of our office in the UK, you will report directly to Adriana Volpe, Manager EMEA Regional Hardlines.

In this role, you are given the opportunity to build and implement the Regional Hardlines Categories Strategies, in close collaboration with global, regional, and local teams.

Managing day-to-day responsibility of key partners to provide the point of connection and expertise for Mattel to deliver long-term revenue growth and marketing exposure for Mattel CP brands. Including supporting strategic joint business management, forecasting, contract negotiation, product development line-plan, driving marketing & retail plans, internal alignment with EMEA consumer products, marketing & brand teams. Ensuring partners are data-driven by actively using tools such as Euromonitor to develop commercial propositions.

Key Responsibilities
  • Manage all existing licensing deals and licensee relationships
  • Delivery of JBP per partner that includes forecast, budget, targets, retail & marketing calendars and EMEA relevant product line plans by country.
  • Conduct bi-weekly 121 meetings, quarterly business reviews, annual top-to-tops, and track financial goals through forecasting and ambitious sales targets
  • Deliver and ensure detailed joint marketing plan per partner that includes licensee investment that is aligned with Mattel CP goals. Ensure marketing support for top items.
  • Support negotiation of EMEA deal terms and submit for legal drafting ensuring all relevant approvals have been gathered and all information required is present and correct
  • Liaise with the legal team and licensee on contract drafting
  • Be the internal point person for each licensee of the respective categories to ensure local markets are driving the strategy and goals for partners
New Business
  • Research, identify, and pitch new category opportunities across the categories of your responsibility and prospective clients
  • Prepare brand pitch and marketing presentations across Mattel's IP portfolio of brands
  • Attend Trade Fairs or category-specific shows
Strategy
  • Deliver Hardlines Category strategy, supporting the HL Lead
  • Responsible as the key point of connection for all aspects for the respective HL categories partners including internal alignment and planning, country feedback, building business plans, and strategy
  • Monthly Category call with each market lead to provide the necessary support and planning
  • Analyze the market with SWOT, Gaps, opportunities, category priorities
  • Monthly calls with global leads (GBT), franchise, and brand teams
  • Keep current with changing trends & competition
  • Support country teams to drive the top-tier HL licensees through joint planning and immersion sessions.
  • Work closely with the Product Development, Creative, and Quality & Assurance teams on getting first-class product to market
  • Work closely with Retail Development, Digital, PR, Regional Franchise, and Local Brand teams to develop joint business plans.
  • Implement marketing and promotional strategies in liaison with internal & external stakeholders
  • Gather and share category best practice from across the EMEA region with local teams
  • Help find innovative ways to grow the business
  • Manage extension of local deals into additional EMEA countries
Qualifications

What We're Looking For:

  • Experience
    • Previous demonstratable experience working in a consumer products, marketing, or sales position
    • Understanding of the Licensing environment and exposure to Licensing
    • Hardlines knowledge; experience of working with toy or product-based
    • Experience building a joint business plan
    • Exposure to managing a financial plan and forecasting
  • Skills & Education:
    • Degree in Business, Marketing, or a relevant subject or equivalent experience
    • Proven sales negotiation experience and commercial thinking mindset
    • Solutions-oriented with ability to 'think outside the box' to deliver additional revenue and opportunities
    • Ability to influence others; persuasive and able to present messaging impactfully
    • Commercial acumen with the competence to build and present a strategy
    • Strong relationship builder and able to navigate internal and external relationships and stakeholders with ease
    • Team player
    • Ambitious thinking
    • Strong communication skills, oral and written, able to deliver a narrative
What It's Like to Work Here

We are a purpose-driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

  • We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts, and working closely together always brings better results. Partnership is our process, and our collective capabilities are our superpower.
  • We innovate: At Mattel, we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
  • We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Mattel is a leading global toy company and owner of one of the strongest catalogs of children's and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain, and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music, and live events. We operate in 35 locations, and our products are available in more than 150 countries in collaboration with the world's leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

Mattel is recognized for the second year in a row as a Great Place to WorkTM and as one of Fast Company's Best Workplaces for Innovators in 2022.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.

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