Strategic Marketing Insights Analyst

4 days ago


Nottingham, Nottingham, United Kingdom Marmion Full time

About Marmion


Marmion is a forward-thinking organisation committed to investing in its business for upward growth and standing out from the competition.



Role Summary


We are seeking an experienced Marketing Data Analyst to join our team. As a key member of our marketing department, you will be responsible for analysing marketing campaign data, identifying trends, and forming actionable insights to increase engagement and sales.



Key Responsibilities



  • Analyse marketing campaign data to identify trends and form actionable insights to drive engagement and sales.
  • Contribute to the positioning and messaging of products and services, influencing the tone, look, and feel of external marketing.
  • React to market dynamics and support sales in generating and converting opportunities.
  • Develop reports and dashboards to track key metrics and KPIs, conducting regular audits to identify errors.
  • Work with external data providers to ensure high-quality data drives marketing campaigns.
  • Utilise account data in Salesforce, ensuring it is cleansed and optimised for performance.
  • Ensure compliance with relevant data regulations, working closely with the Data Protection Officer to address and mitigate risks.


Requirements



  • Experience analysing marketing data and forming actionable insights is essential (either in a role or during a degree).
  • Preferable experience in a technology business or B2B environment.
  • Understanding of Salesforce Pardot or similar marketing automation software.
  • Excellent analytical, problem-solving, and communication skills.
  • UK resident and unrestricted right to work in the UK.


Benefits



  • A competitive salary of £26,000 - £30,000 per annum, depending on experience.
  • Holiday entitlement of 26 days annual leave + bank holidays.
  • Regular company social events.
  • Discounted travel scheme through WorkBYTRAM.
  • Access to HealthShield.


Location


This role is based in Nottingham with hybrid working options available.



Please note


Candidates must be a UK resident residing within commutable distance to Nottingham. Unfortunately, we cannot offer visa sponsorship for overseas candidates.



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