Strategic Marketing Coordinator
4 days ago
We are seeking a highly skilled Strategic Marketing Coordinator to join our team at Bally's Corporation. As a key member of our marketing department, you will play a crucial role in assisting the development and implementation of annual marketing plans.
The successful candidate will have a strong background in marketing, with experience working closely with marketing teams, ownership groups, and external advertising agencies. They will be responsible for overseeing promotions, offers, and database marketing initiatives, as well as presenting creative ideas on new ways to promote the property via web, email, and media promotions.
In this dynamic role, you will assist in planning and coordinating major events for Bally's Dover, create job orders for all design needs, monitor social media accounts, and track expenses. You will also ensure that all reporting is accurate, distributed appropriately, and on a timely basis.
Key Responsibilities:
- Assist in the development and implementation of annual marketing plans.
- Work closely with the Direct Marketing team on promotions, offers, and database marketing initiatives.
- Present creative ideas on new ways to promote the property via web, email, and media promotions.
- Assist in planning and coordinating major events for Bally's Dover.
- Monitor social media accounts for any follow-up needs and guest service issues.
- Track expenses, reconcile invoices, and report forecast expenses to the marketing and finance team.
- Ensure that all reporting is accurate, distributed appropriately, and on a timely basis.
Requirements:
- Bachelor's degree in Marketing, Communications, Advertising, or Journalism, or equivalent work experience.
- 1-2 years' experience preferred.
- Proficiency in Microsoft Office software, including Outlook, Word, Excel, and PowerPoint required.
- Proactive self-starter with the ability to work independently.
- Strong ability to set priorities, solve problems, and be resourceful under pressure.
- Professional verbal and written communication skills required.
The estimated salary for this position is around $60,000 - $80,000 per year, depending on experience.
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