Marketing Data Analyst Lead

3 weeks ago


London, Greater London, United Kingdom Samuel Reid Group Full time
Samuel Reid Group Overview:
We are a forward-thinking SME in the marketing industry. Our mission is to drive data-driven marketing initiatives and optimise campaign performance through the help of our talented team members. We are currently looking for a detail-oriented Marketing Data Analyst to join our team in London.

Job Summary:
This is a critical role that will provide valuable insights to support marketing strategies and decision-making processes. The successful candidate will be responsible for analysing market data, identifying trends, and communicating findings to non-technical stakeholders.

Responsibilities:
  Data Analysis:
  • Collect and analyse data from various marketing channels.
  • Generate reports and present findings to the marketing team.
  • Monitor and analyse market trends and competitors' activities.

  Insight Generation:
  • Provide insights and recommendations based on data analysis to improve marketing strategies.
  • Work with the marketing team to set and track performance metrics for campaigns.

  Communication:
  • Communicate findings effectively to non-technical stakeholders using strong analytical and communication skills.

Requirements:
  Education and Experience:
  • Strong analytical skills with the ability to interpret complex data sets.
  • Proficiency in analytics and reporting tools (e.g., Google Analytics, Excel, Tableau).
  • Excellent attention to detail and organisational skills.
  • Ability to communicate findings effectively to non-technical stakeholders.
  • Understanding of marketing principles and strategies.

  Salary and Benefits:
  $43,125 per annum salary range.
  • Flexible working arrangements including hybrid schedule.
  • Ongoing training and professional development opportunities.

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