Digital Marketing Specialist

21 hours ago


Dundee, Dundee City, United Kingdom Hutchison Technologies Ltd. Full time
Job Description

We are seeking a highly skilled Digital Marketing Specialist to join our team at Hutchison Technologies Ltd. The successful candidate will have a proven track record in driving brand growth and lead generation through innovative strategies and compelling content.

Main Responsibilities
  • Develop and execute digital marketing campaigns across all relevant channels, including website traffic optimisation, email marketing, social media management, Google Ads, SEO, content marketing, and event support.
  • Increase audience size, engagement, and content distribution to promote lead generation, through impactful management of social media platforms across our brands.
  • Maintain clear lines of communication with internal sales, projects, and tech development departments to identify exciting new projects that we can maximise for our marketing activities.
  • Carry out weekly and monthly social reporting and analysis, using these to support a continuous improvement in the quality and performance of our digital activities.
Requirements
  • Minimum of 2 years in B2B digital marketing, with proven expertise in social media management, SEO, Google Ads, and content creation.
  • Proficiency in Adobe Creative Suite, Google Analytics, Meta Ads, and strong copywriting abilities.
  • A creative and innovative mindset with a quick learning ability, and a passion for developing and executing effective marketing strategies.
  • A solid understanding of digital marketing best practices and trends, with the ability to analyse data and adapt strategies for optimal results.

The salary for this role is estimated to be around £35,000 - £45,000 per annum, depending on experience.



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