Strategic Brand Development Manager

3 days ago


London, Greater London, United Kingdom Amazon Full time

About the Role:

As a Strategic Brand Development Manager, you will play a key role in driving Amazon's brand growth by focusing on five core areas: selection, demand generation, catalogue quality, business advice, and availability.

  1. Selective Excellence: Identify gaps in product selection and work to ensure that the brand's offline catalogue is fully represented on Amazon.
  2. Demand Generation Mastery: Develop and implement effective demand generation strategies in collaboration with the category management team to create a marketing calendar aligned with vendor objectives.
  3. Business Enablement: Provide support for brand participation in Amazon programs.
  4. Availability Optimization: Ensure continuous product availability.
  5. Catalogue Quality Enhancement: Collaborate with the brand to update product information on Amazon Detail Pages, including high-quality images and accurate product descriptions.

The ideal candidate should have experience in building and maintaining brand relationships, with some understanding of product planning cycles and online sales. This individual must be flexible, action-oriented, results-driven, self-motivated, and possess strong analytical skills. They should have a proven track record of taking ownership, driving results, and implementing ideas quickly in a fast-paced environment. The candidate must also be entrepreneurial, able to make independent, data-driven decisions, and demonstrate the ability to succeed in planning, forecasting, and driving an online business.

Effective communication is crucial in this role, as the successful candidate will work closely with Amazon's partners, vendors, internal colleagues, and groups.

Amazon is committed to creating a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

We offer competitive salaries. For this position, the estimated salary range is $110,000 - $160,000 per year, depending on experience and qualifications.



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