Nursery Sales and Marketing Leader

2 weeks ago


Salford, Salford, United Kingdom Cosatto Full time
Marketing and Sales Director Job Description

Cosatto, a leading UK nursery brand, is seeking an experienced Marketing and Sales Director to join its leadership team.

The ideal candidate will have a proven track record of developing and executing successful marketing and sales strategies, driving growth, and enhancing brand visibility.

Main Responsibilities:

  • Develop and execute integrated marketing and sales strategies to drive profitable growth across D2C owned online sales and B2B retail channels.
  • Lead, mentor, and manage a high-performing marketing and sales team.
  • Oversee implementation of omni-channel marketing campaigns, including digital, social media, email, content, and traditional marketing.
  • Analyse markets and competitive landscape to identify opportunities for new business development growth.
  • Collaborate with the in-house creative team to ensure cohesive brand messaging and customer experience across all touchpoints.
  • Drive customers through the funnel from acquisition to retention, and engagement through innovative marketing tactics and personalized campaigns.
  • Monitor and report on marketing and sales initiatives, using data-driven insights to test, learn, and refine strategies.
  • Manage marketing and sales budgets, ensuring efficient allocation of resources for maximum ROI.
  • Build and maintain strong relationships with retail partners and agencies.

Requirements:

  • At least 2 years' experience at senior/director level in a fast-growing consumer products business.
  • Experience in omni-channel environments, including B2B and D2C.
  • Experience in both sales and marketing disciplines at a senior level.
  • Great leadership and communication skills, with experience leading seasoned sales and marketing teams.
  • Evidence of commercial strategy execution, covering the fundamentals of marketing, price, product, place, promotion, and positioning.
  • Demonstrable experience implementing successful marketing campaigns and promotional plans that drive profitable growth.

Desirable Attributes:

  • Strategic mindset and a results-oriented approach.
  • Ability to thrive in a fast-paced, dynamic environment.

What We Offer:

  • Competitive salary and performance-based bonuses.
  • Comprehensive benefits package.
  • Opportunities for professional growth and development.
  • A flexible, collaborative, and supportive work environment.
  • The chance to make a significant impact on a growing omni-channel business.

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