Marketing Strategy Director
4 hours ago
**Job Summary:**
We are seeking a highly skilled marketing professional to drive revenue growth and enhance our brand presence across multiple channels.
The successful candidate will develop and implement a comprehensive marketing strategy, focusing on email marketing, e-commerce, point-of-sale collateral, and promoting venue hire.
Key Responsibilities:
- Design and deliver CRM email campaigns to grow the venue hire and e-commerce subscriber base and engagement.
- Implement venue hire marketing and communications, including content on the website, search, social media, and literature.
- Manage design and production of retail point-of-sale materials as needed.
- Liaise with catering partners on marketing and communications, advising on collateral, checking brand use, and supporting production of on-site signage and advertising.
- Create content for the website and social media as appropriate and monitor using relevant metrics.
- Assist with reporting on results of all marketing activities, including sales figures, digital metrics, campaign results, and ROI.
- Support the Marketing Manager in managing external agencies used for Trading Company Marketing and Communications.
- Collaborate with Gallery colleagues to achieve buy-in and co-operate with delivery of marketing activities to support Trading Company.
- General administration tasks include designing and producing promotional print, proofreading, and maintaining records.
Requirements:
- Demonstrable experience working in a results-focused marketing environment, ideally commercial, sales, or retail.
- Demonstrable experience using CRM systems and devising and delivering email campaigns.
- Demonstrable experience creating marketing collateral and delivering advertising campaigns.
- Demonstrable experience updating content management systems and writing copy for websites/SEO.
- Strong digital and content creation skills.
- Strong data analysis skills.
- Excellent project management and organisation skills.
Estimated Salary: £50,000 - £65,000 per annum.
This role offers a challenging and rewarding opportunity to make a significant impact on our marketing strategy and drive business growth.
Please note that this is an estimated salary range and may be subject to change based on location and other factors.
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