Marketing Performance Analyst
3 days ago
A Marketing Performance Analyst is required to enable data-driven decision-making and refine marketing strategies.
We offer a healthy work-life balance, excellent benefits, and career progression opportunities.
Responsibilities:
- Oversight of end-to-end marketing data analysis projects.
- Data gathering, analysis, and interpretation across multiple marketing channels.
- Designing attribution models to assess the impact of multi-channel marketing activities.
- Trend identification and pattern analysis to inform targeting and customer engagement.
- Collaboration with marketing teams to ensure aligned analysis with business objectives.
- Delivering data-based insights to inform marketing strategies.
- Maintenance of high standards of data accuracy, security, and compliance.
Qualifications:
- 4+ years of experience in marketing analytics or a similar role.
- Proficiency with data analysis tools and software.
- Direct experience with attribution modelling.
- Solid understanding of performance marketing and media measurement.
- Excellent communication skills.
Estimated salary range: £70,000 - £90,000 per annum, depending on experience.
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