Executive Director of Content Strategy

5 days ago

London, Greater London, United Kingdom Publicis Content Full time

About the Role

Overview

As the Executive Director of Content Strategy at Publicis Content, you will spearhead the development and execution of comprehensive content strategies across Publicis agencies – Starcom, Zenith, and Spark Foundry – working with high-profile clients such as L'Oreal, LVMH, Mondelez, and Sky. Your leadership will drive growth in three core areas: Sponsorships and Partnerships, Owned Content Strategy (including influencer marketing), and Creative Assets and Production.

Key Responsibilities

  • Develop Growth Strategies: Create and execute a comprehensive strategy to scale the content practice and double revenue in three years, leveraging innovation, strategic thinking, and collaboration to deliver outstanding results.
  • Lead a High-Performing Team: Lead and mentor a diverse team of content creators, strategists, and analysts, fostering collaboration, creativity, and high client standards.
  • Business Development: Identify and capitalize on new opportunities for content partnerships, insourcing, and cross-agency collaboration.
  • Client-Centric Leadership: Work closely with key clients, ensuring tailored content strategies that drive measurable growth, and setting a high bar for client service and delivery.
  • Drive Innovation: Ensure that Publicis Content stays ahead of the curve with the latest trends in AI, platform solutions, and emerging technologies to enhance our offering.
  • Foster Collaboration: Partner with other Publicis entities like Digitas, MSL, and St Marks Studios, ensuring the integration of services and enhancing client outcomes.

About You

  • Extensive experience in content, partnership, social media, sponsorship, or related fields.
  • Proven ability to lead diverse teams and deliver large-scale, successful content strategies.
  • Comfortable navigating complex client structures, with a strong focus on collaboration.
  • Track record of driving business growth and scaling services in dynamic environments.
  • Strategic thinker with a growth mindset and a passion for innovation.

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