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GIH Business Communications Lead
2 months ago
About the Role
We are seeking a highly skilled and experienced Business Communications Lead to join our team at Cigna International Health. As a key member of our Global Individual Health (GIH) segment, you will play a critical role in developing and implementing effective internal and external communications strategies that drive business growth and engagement.
Key Responsibilities:
Internal Communications:
- Develop and execute a comprehensive internal communications strategy that aligns with our overall business objectives and engages our global workforce.
- Design and deliver engaging employee engagement initiatives, including leadership calls, town halls, and recognition programs, to increase employee awareness and understanding of our strategy and values.
- Collaborate with HR to plan and deliver a coordinated program of internal communications and engagement activities that support GIH's commitment to being a great place to work.
- Partner with our IH and wider segment/region communications teams to leverage centralized capabilities and best practices.
- Represent GIH in internal communication projects and ensure effective communication with key stakeholders.
- Use data and analytics to track progress and make continuous improvements to our internal communications initiatives.
External Communications:
- Work closely with the GIH CMO to develop an external communications plan that builds awareness and reputation of GIH in key markets.
- Design and execute targeted communications plans for the launch of key projects, collaborations, product launches, and brand events.
- Develop and place press releases and other media materials, and evaluate and manage media requests for interviews.
- Build and maintain relationships with key media platforms and manage media lists for wider outreach.
- Collaborate with marketing colleagues to shape specific plans and generate reports for internal distribution.
- Manage relevant budgets and ensure that all external communication activities are delivered in line with this.
About You:
- Bachelor's or Master's degree in marketing, communications, or a related field, and at least 5+ years' experience in a corporate communications role or public relations agency.
- Deep experience in internal communications, including ability to shape a strategy informed by data and that drives goals and results.
- Strong writing skills and attention to detail, with the ability to learn about and understand the segment and the complex global environment our teams operate in.
- Track record of success handling multiple projects, with a flair for storytelling and a media-savvy mindset.
- Collaborative candidate with a passion for corporate affairs, with experience in crisis management communication and an entrepreneurial mindset.
- Ability to manage multiple requests and flexibility in a fast-paced, complex, ever-changing work environment.
- Proven ability to work in a team setting, with executive presence for interacting with C-level executives and senior leaders.
- Tact and discretion to work with employees at all levels, including those in front-line service roles.
- Willingness to come into the office majority of the time with occasional travel.
About Cigna Healthcare:
Cigna Healthcare, a division of The Cigna Group, is an advocate for better health through every stage of life. We guide our customers through the healthcare system, empowering them with the information and insight they need to make the best choices for improving their health and vitality.
