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Marketing and Communications Specialist
4 weeks ago
We are seeking a highly skilled Marketing and Communications Executive to join our team at AB Agri Ltd. As a key member of our marketing team, you will be responsible for developing and implementing marketing campaigns to promote our agricultural products and services.
Key Responsibilities- Support the Marketing Manager in the delivery of the marketing plan, including the development of campaign collateral and social media content.
- Assist with market research and competitor analysis to inform marketing strategies.
- Develop and implement social media campaigns to engage with our target audience and promote our products and services.
- Collaborate with the marketing team to create and distribute marketing materials, including brochures, newsletters, and videos.
- Monitor and analyze social media metrics to evaluate the effectiveness of marketing campaigns.
- Provide regular updates on marketing trends and industry developments to the marketing team.
- Ensure the company website is up to date and accurate.
- Design and develop marketing materials, including farm walk brochures and staff newsletters.
- Provide analysis of marketing data to illustrate campaign performance and compile monthly marketing reports.
- Work closely with the marketing team to share information on marketing campaigns with the rest of the company.
- Understanding of marketing campaigns and social media platforms.
- Competent user of Microsoft Office products and web-based services.
- Excellent written and numerical skills.
- Comfortable working outdoors as well as behind a desk.
- Familiar and confident with the use of social media platforms.
- Confident in use of video capture and editing software.
- Knowledge of creative design software such as InDesign and Photoshop.
- Confident in using Google Analytics.
- Good time management and communication skills.
- Skilled in adapting to changing environments.
- Will be required to prioritise various tasks.
- Experience in attending events.
- Knowledge of agricultural marketing is a bonus.
- Valid driving license.
AB Agri Ltd is a leading provider of agricultural products and services. We are committed to investing in innovative technologies and data services to empower farmers to make informed decisions on cow productivity. We are passionate about feeding the world responsibly and affordably by making quality animal feed, creating nutrition and technology-based products, and offering data services for the agri-food industry.
We are a Disability Confident employer and are committed to ensuring our application and recruitment processes work for everyone. If you need any additional support, please let us know.