Digital Loyalty Lead

3 weeks ago


London, Greater London, United Kingdom Growth & Company Full time

We are seeking an experienced Retention and Customer Loyalty Lead to join our team at Growth & Company.

In this role, you will be responsible for developing and executing marketing strategies that drive customer retention and revenue growth. Your expertise in data-driven initiatives will enable you to create personalized customer journeys across email, digital channels, and beyond.

This role requires a strong analytical mindset, with experience in analyzing customer behavior and segments to identify opportunities for growth. You will work closely with the Head of Digital Marketing to develop and execute strategies that increase customer lifetime value and achieve revenue goals.

Key Responsibilities:

  • Develop and lead the retention strategy, designing innovative initiatives that drive customer loyalty and lifetime value.
  • Analyze customer behavior and segments to define key metrics for identifying opportunities for growth.
  • Build and execute personalized customer journeys across email, digital channels, and beyond to enhance the customer experience.

Requirements:

  • Relevant experience in a marketing role in a consumer goods business.
  • Affinity with e-commerce and performance improvements in complex processes.
  • An entrepreneurial mindset and a relentless focus on improvement.

What We Offer:

  • A competitive salary range of £80,000 - £110,000 per annum, based on experience.
  • A benefits package that includes a generous bonus structure and hybrid working environment.
  • The opportunity to work alongside a fun and industry-leading team in Central London.

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