Senior Paid Social Media Manager

4 weeks ago


London, Greater London, United Kingdom DEPT Full time

Job Title: Senior Paid Social Media Manager

We are seeking a Senior Paid Social Media Manager to lead our paid social media efforts and develop strategic guidance for our paid media planners. This role will be responsible for providing visionary leadership, supporting team members with personal development and training, and innovating our paid social media offering.

Key Responsibilities:

  • Lead, line-manage, motivate and inspire your team
  • Support Head of Paid Social and Head of Media Operations in developing long-term media strategies and key tactical plans
  • Plan, buy and optimize paid social media activity
  • Oversee reporting and identify new opportunities off the back of results
  • Recommend and set up measurement solutions for clients
  • Take and respond to internal and external briefs
  • Deliver and present work with data-driven insight and analytics
  • Support Account Planners in delivery of internal and client work with paid planning
  • Contribute insights and strategic media thinking to projects that span all areas of the business
  • Ensure delivery of work is to the highest possible standard
  • Ensure constant innovation across all deliverables
  • Manage budgets for paid media deliverables
  • Assess technology solutions, processes and data tools to improve our capabilities

Requirements:

  • Extensive, relevant experience within a paid social media based role
  • Experience leading, motivating and coaching team members
  • Experience managing complex campaigns and measurement solutions (tracking, attribution, lift and incrementality studies)
  • Strong understanding of digital media, particularly paid social media
  • Advanced proficiency with ads platforms
  • Advanced proficiency in direct response and app-focused campaigns
  • Advanced proficiency in Excel along with an inquisitive and numeric mindset and advanced problem-solving skills
  • Excellent organisational skills and time management skills
  • A high attention to detail and strong presentation skills
  • Familiarity with third-party measurement platforms (e.g. Google Analytics, Adobe, DCM)

About DEPT:

DEPT is a pioneering agency that combines data, technology, creative content, and paid media to crack brands' business problems and drive revenue through digital marketing solutions. We are committed to making a positive impact on the planet and have been Climate Neutral and B Corporation certified since 2021.

Why join DEPT?

We offer a flexible, hybrid working policy, a choice of medical healthcare providers, 25 days holiday plus bank holidays and your birthday off each year, a company pension scheme, EAP scheme, ride to work scheme, enhanced family-friendly policies, and a buddy program to support your first weeks at DEPT.

We are proud to be a diverse and inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.



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