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Marketing Campaign Manager

2 months ago

Newcastle under Lyme, Staffordshire, United Kingdom Page Group Full time
{"Job Title": "Marketing Coordinator", "Job Description": "Key Responsibilities

We are seeking a skilled Marketing Coordinator to manage the delivery of marketing projects, collaborate with cross-functional teams, and coordinate content creation, social media, and email marketing efforts to drive customer engagement and increase brand visibility through organized and effective marketing campaigns.

Campaign Management

  • Assist the marketing team with the planning, coordination, and execution of digital and traditional marketing campaigns, including email, direct mail, SEO, PR, TV, and radio.
  • Develop and implement marketing strategies to achieve business objectives.

Content Creation

  • Collaborate with internal teams and external vendors to develop compelling content for campaigns across various platforms (social media, email, and traditional channels).
  • Write and edit marketing materials, including blog posts, social media posts, and email newsletters.

Digital Marketing

  • Manage and optimize online marketing activities, including SEO efforts, email marketing campaigns, and social media promotions to drive engagement and traffic.
  • Monitor and analyze website analytics to inform marketing decisions.

Traditional Marketing

  • Support the marketing team with the execution of offline marketing campaigns such as direct mail, TV, and radio campaigns, ensuring timely and accurate delivery of materials.
  • Coordinate with external vendors to produce marketing materials.

PR Coordination

  • Support public relations efforts, coordinating press releases, media outreach, and enhancing the relationship with the external PR agency.
  • Develop and maintain relationships with key stakeholders, including media contacts and influencers.

Requirements

  • Relevant experience in marketing industry
  • Digital marketing skills - Google analytics ideally
  • Copy writing and content creation
  • Email marketing - mailchimp
  • Telecoms industry experience (desirable)
  • Print procurement

What We Offer

  • Private Medical Insurance
  • Health Cash Plan
  • Pension
  • 25 days annual leave + bank holidays
  • University campus benefits (incl. discounted gym membership)
"}