Customer Insights Specialist
1 day ago
About Us
AvePoint is a global leader in data management and governance, trusted by over 21,000 customers worldwide to modernize their digital workplaces.
We are seeking a highly analytical and detail-oriented Customer Data Analyst to join our Data Analytics Team, responsible for gathering, integrating, modelling, and analysing customer data from various sources.
Your Role
In this role, you will be responsible for:
- Data Collection and Integration: Gather customer data from various internal systems, ensuring accuracy and consistency.
- Data Modelling: Develop and maintain data models that represent customer journeys, engagement, and interactions across the customer lifecycle.
- Data Analysis and Reporting: Analyze customer data to uncover trends, patterns, and insights that drive strategic decisions in marketing, sales, and customer success.
- Campaign Analysis: Evaluate the effectiveness of marketing and sales campaigns, providing recommendations to optimize future strategies.
- Customer Segmentation: Perform customer segmentation and cohort analysis to identify key customer groups and tailor marketing and engagement strategies accordingly.
- KPI Development and Tracking: Develop, track, and report on key performance indicators (KPIs) related to customer acquisition, retention, and satisfaction.
Requirements
- Bachelor's degree in Data Science, Statistics, Business Analytics, Computer Science, or a related field. Master's degree preferred.
- 3+ years of experience in data analysis, preferably in a SaaS or technology environment, with a focus on customer data analytics.
- Proficiency in SQL, Python/R, and data visualization tools (e.g., Tableau, Power BI) a must.
- Strong analytical and problem-solving skills with the ability to interpret complex data and translate it into actionable insights.
Salary and Benefits
- A competitive salary of $90,000 - $120,000 per annum, depending on experience.
- A comprehensive benefits package, including health insurance, retirement savings, and paid time off.
- The chance to work with a talented team of professionals who share your passion for data analysis and customer success.
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