Search Engine Marketing Manager
1 week ago
About Pivotal London
Pivotal London is a leading media agency that specializes in marketing, customer experience, and retention. Our mission is to help our clients grow and succeed in their respective markets.
The Role
We are seeking an experienced Paid Search Manager to join our team. The ideal candidate will have a minimum of 3 years of experience in managing and planning paid search campaigns, preferably in an agency or client-facing environment.
Your Responsibilities:
- Campaign Setup and Optimization: Develop and execute paid search strategies aligned with client goals and objectives.
- Campaign Management: Manage all aspects of paid search campaigns, including campaign setup, optimisation, monitoring, weekly reports, and performance analysis.
- Collaboration: Collaborate with clients, internal planning teams, and platform reps to drive best-in-class performance.
- Client Representation: Attend and represent the team at regular external and internal client meetings.
- Team Leadership: Work closely with the Account Director and oversee the Account Executive to deliver strong strategic approaches and adhere to QA policies and procedures.
- Mentorship: Actively mentor and empower your team to increase quality and performance on clients.
- Industry Knowledge: Stay abreast of industry trends, best practices, and platform updates related to paid search.
Your Profile:
- Experience: Minimum 3 years of experience managing and planning paid search campaigns, preferably in an agency or client-facing environment.
- Campaign Management Skills: Proficiency in managing and planning campaigns across Google Ads and Microsoft Ads, with experience on SA360 and international search engines a bonus.
- Paid Search Principles: Strong understanding of paid search principles, best practices, and industry trends.
- Analytical Skills: Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
- Communication Skills: Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams.
- Performance Metrics: Proven track record of delivering successful paid search campaigns and achieving key performance metrics.
Why Choose Pivotal London?
We offer a dynamic and supportive work environment, with opportunities for professional growth and development. Our team is passionate about delivering exceptional results for our clients, and we are committed to helping them achieve their goals.
Salary: £37,000 per annum, plus bonuses and other incentives.
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