Digital Performance Senior Executive
2 weeks ago
We are seeking a highly skilled Senior Executive for Digital Performance to join our team at Frasers Group. As a key member of our digital trading team, you will be responsible for driving sales through commercial strategic planning and the successful execution of campaign, brand, and promotional strategies.
Key Responsibilities:
- Manage the day-to-day trading and execution of a website, under the guidance of the Trading Manager
- Manage reporting of daily/weekly/monthly/annual trade, providing detailed analysis of key business drivers and feeding into action plans to ensure sales and contribution targets are met
- Oversee and report on the weekly content for site changes, campaigns, promotions, and brand partner updates
- Ensure communication of product and trading strategies to all digital marketing and optimisation teams
- Serve as super-user for all Digital Trading tooling, ensuring all other team members are trained on and maximize usage of these tools and feed into roadmaps for tool improvements
- Lead cross-functionally on Digital Trading projects as relevant
- Collaborate with key stakeholders to coordinate development and execution of evergreen and seasonal content requirements to drive SEO, customer engagement, and conversion
- Manage process of improving product content, supporting teams to resolve any issues as quickly as possible to optimise sales
- Build an effective and motivated team, to work as more than a collection of individuals
- Be an active and positive contributor to the team, contributing to the overall digital strategy
- Represent the Digital Trading Team across the wider business, ensuring digital KPIs are understood and achievable for all
Requirements:
- Analytical with strong reporting skills, advanced Google Analytics, Contentsquare, and Excel user
- Experience in management of Trading Assistants
- Experience working within e-commerce platforms
- Experience driving both day-to-day improvements that contribute to sales growth
- At least 3-4 years of experience in a similar digital role in a retail or consumer brand
What We Offer:
- A 4-1 flexible working pattern, with 1 day from home each week
- Modern and open-plan offices with free parking, an on-site restaurant, and one of our Everlast gyms down the road where we offer our colleagues £10 memberships
- Incredible career development opportunities supported by our Learning & Development team
- A wide range of perks for our colleagues, including Retail Reconnect, Frasers Fit, and Retail Trust
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