FMCG Marketing Professional
5 days ago
Role: Shopper Marketing Executive
Location: West of London/Flexible Working
Salary: £37K-£40K plus benefits & bonus package
About the Job:
This is an exciting opportunity to join a leading global food manufacturer as a Shopper Marketing Executive. The successful candidate will support the development of best-in-class activation strategies within customer environments, enhancing brand visibility and influencing purchasing behavior at the point of sale.
Key Responsibilities:
- Assist in creating impactful shopper activation plans to drive engagement in-store for major grocery accounts.
- Manage smaller retailer accounts and channels, including Convenience and the Ireland business.
- Oversee temporary and permanent POS and display equipment to empower Field Sales teams and enhance brand presence in-store.
- Collaborate on strategic projects aimed at driving in-store activation and standout for the brand.
- Support the team with admin and budget management, including tracking and reporting.
- Participate in sales, marketing forums, trade shows, and sampling events as needed.
- Engage with creative agencies and suppliers to ensure timely project delivery while aligning closely with key account stakeholders.
Requirements:
- Robust shopper, customer, trade, or brand marketing experience gained in a leading FMCG environment.
- Understanding of the full shopper journey touchpoints.
- High level of attention to detail.
- Commercial savvy and a good grasp of the grocery retail environment.
- Excellent communication and project management/organizational skills.
- Strong team player with a can-do attitude and drive for achievement.
- Confident and capable of operating at all levels - a good team player.
- Strong problem-solving abilities, excellent communication skills, and a collaborative mindset.
- A proactive learner with the ability to build relationships and promote a shopper-first approach across the business.
About Us:
Tarsh & Partners Marketing Recruitment is a leading recruitment agency specializing in marketing and retail roles. We work closely with top brands and organizations to find the best talent in the industry.
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