Digital Marketing Specialist
2 weeks ago
About Clever Closet
Clever Closet is a leading provider of award-winning storage solutions, offering innovative products to perfectly fit the unused space in homes. As part of the Sharps Bedrooms Group, we are expanding our marketing function to our head office in Bilston, Wolverhampton.
Job Summary
We are seeking a highly skilled Digital Marketing Specialist to join our team. The successful candidate will work closely with our sales and operations teams to generate brand interest and sales leads. Key responsibilities include managing paid social and search accounts, developing and executing email strategies, and nurturing prospective leads through social engagement and customer review management.
Key Responsibilities
- Manage day-to-day marketing campaigns across paid social and paid search platforms to drive lead volume and higher ROI from our spend.
- Oversee strategies for generating and nurturing leads through digital channels, including review sites and email campaigns.
- Monitor key KPIs and produce regular reports and presentations.
- Collaborate with cross-functional teams to support and contribute to the overall marketing strategy and development and delivery of marketing plans.
Requirements
- At least 2 years' experience in performance marketing, preferably in a lead generation model.
- Proven experience in managing and sending customer emails via an email system such as Mailchimp or Dotdigital.
- Experience in managing and handling customer comments on social media and responding to customer reviews via review site platforms.
- Strong data analysis skills, able to identify trends and provide actionable insights back to the business.
- Ability to work cross-functionally and juggle multiple priorities, comfortable working to meet deadlines.
- A strong communicator with the ability to establish and manage internal and external relationships.
- Proactive self-starter, able to take ownership and drive projects forward.
About You
We are looking for a highly motivated and experienced Digital Marketing Specialist who is passionate about digital marketing and has a strong desire to learn and develop. If you have a passion for performance marketing and are looking for a new challenge, we would love to hear from you.
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