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Digital Designer
2 months ago
Job Title: Digital Designer
About the Role:
ExpenseIn, a leading cloud-based expense management solution, is seeking a talented Digital Designer to join their UK-based team. As a Digital Designer, you will play a crucial role in promoting the company's product suite to new and existing customers by creating visually appealing graphics for website landing pages, email marketing campaigns, online adverts, brochures, guides, and more.
Main Responsibilities:
- Create engaging images for web and digital marketing use, including product landing pages, paid advertising campaigns, email campaigns, digital brochures, guides, and case studies.
- Design marketing materials that support ExpenseIn's growing partnership network, including partner brochures, partner landing pages, webinar presentations, and webinar promotions.
- Develop eye-catching ad creatives for PPC campaigns, including display adverts and paid ads landing pages, and collaborate with the digital marketing team to test and refine ad designs based on performance data.
- Create designs for email campaigns to develop relationships with ExpenseIn's existing customers and to reach out to new customers.
- Ensure consistency with brand guidelines across all design work.
Requirements:
- Minimum 3 years' experience in a similar role, preferably in a B2B Software-as-a-Service (SaaS) environment, and a portfolio of previous work experience that demonstrates your skills and creativity.
- Fluency in Adobe Creative Suite, with excellent knowledge of Photoshop, InDesign, and Illustrator. Knowledge of Adobe Premiere Pro and After Effects is desirable but not essential.
- Strong creative skills and an excellent eye for detail.
- Experience with lead-generation processes and how to create effective visuals.
- Proven track record in creating designs for websites and product landing pages that focus on optimizing conversions.
- Keen to stay on top of current trends in design, sharing innovation, and implementing best practices.
- Highly self-motivated with strong interpersonal and communication skills.
- Degree in graphic design or similar.
- Demonstrated experience in managing projects from initial concept to final delivery.
- Able to take initiative and work well independently as well as in a team setting.
- Experience using content management systems and email marketing tools is a plus.
Benefits:
- Competitive salary
- 25 days holiday + bank holidays
- Day off for your birthday
- Day off for volunteering
- Length-of-service holiday
- Private health insurance
- Home-based role