Digital Marketing Lead

21 hours ago


Bath, Bath and North East Somerset, United Kingdom In Technology Group Full time

Job Overview

In Technology Group is seeking a Digital Marketing Lead to join our team in Bath area. As a key member of our marketing function, you will be responsible for overseeing the strategic direction of our marketing efforts.

Key Responsibilities

  1. Develop and execute lead generation strategies across various online channels
  2. Manage a Marketing Executive and provide guidance on marketing initiatives
  3. Drive online communications via Social Media platforms
  4. Analyse competitors and stay up-to-date with industry trends
  5. Oversee brand and event management activities

Requirements

  1. Strong experience in marketing, with a focus on digital channels
  2. Proven track record of leading or managing marketing teams
  3. Expertise in HubSpot and Social Media platforms
  4. Familiarity with CMS systems, ideally HubSpot
  5. Good knowledge of SEO, SEM, and email marketing tools
  6. Driving license and access to a car for business use

Benefits

We offer a competitive salary of up to £40,000 per annum, dependent on experience, and a range of benefits including hybrid working arrangements after probation.



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