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Senior Marketing Director

2 months ago

London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time
Senior Manager, Performance

Job Description

A global insurance broker is seeking a Senior Marketing Manager to develop and deliver a range of B2B campaigns and support various business areas, driving measurable results.

B2B Insurance Essential for Success

Working closely with senior business leaders to develop B2B marketing campaigns that deliver measurable outcomes.

  • Support the delivery of multiple marketing campaigns to meet commercial goals and objectives, covering a broad range of topics, strategies, and campaigns.
  • Utilize creative and strategic marketing flair to develop the best outcomes for the customer, the business, and the team.
  • Lead the development and delivery of the commercial marketing strategy.
  • Create and deliver targeted and integrated multi-channel marketing campaigns for commercial products.
  • Set, monitor, and report on key metrics and performance for all content and marketing campaigns, aiming to develop engagement and sales.
  • Manage and create various content types, including social content, video, newsletters, and articles, with commercial awareness of sensitive industry issues.
  • Build targeted marketing lists to ensure key audiences are reached.
  • Champion data accuracy in the CRM to support marketing needs.
  • Experience in delivering and managing B2B multi-channel marketing activity and campaigns.

Key Requirements

Engaging copywriting with a high level of proof-reading skills. A marketing executive with a strong background in B2B marketing could be a good fit. Confident in planning, organizing, and prioritizing your workload, you're a truly motivated and ambitious professional.

Compensation

60-70,000 + bonus + benefits.