Automotive Marketing Director
2 months ago
Establish a strong marketing presence in the UK and Ireland for INEOS Automotive, driving brand awareness and customer engagement.
Job OverviewWe seek an experienced Marketing Manager to lead the development and execution of our marketing strategy for the UK and Ireland markets. The ideal candidate will have a proven track record in all fields of marketing, preferably within the automotive industry.
Key Responsibilities:- Develop and adapt global marketing strategies to meet local market requirements, ensuring alignment with brand values and a comprehensive customer journey.
- Plan and execute regional events, working closely with sales and aftersales teams to maximize product launch impact.
- Collaborate with central teams to develop and implement effective communications plans, leveraging media relationships to amplify global messages at the local level.
- Support retail partners in utilizing marketing toolkits to optimize their promotional activities.
- B2C marketing communications and media experience.
- Automotive experience highly desirable, but broader sector experience is preferred.
- Proven involvement in national and international branding activities.
- Experience managing agency relationships to deliver multiple projects successfully.
- Up-to-date knowledge of the latest trends and commercial best practices.
Estimated salary: £60,000 - £80,000 per annum.
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Automotive Marketing Strategist
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Automotive Marketing Director
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