Global Shopper Marketing Manager
4 weeks ago
Global Shopper Marketing Manager
At the Advocate Group, we are seeking a seasoned shopper marketing professional to lead our client's global shopper marketing efforts. As Global Shopper Marketing Manager, you will be responsible for developing and executing shopper marketing strategies that drive category visibility and sales growth across multiple markets.
The Role:
- Develop and implement global shopper marketing strategies that align with the client's business objectives.
- Lead cross-functional teams to execute shopper marketing initiatives, including local market teams, sales teams, and external partners.
- Collaborate with the Net Revenue Management team to optimize shopper marketing tactics ROI.
- Provide strategic insights to inform category strategy, influencing portfolio, fixture, and Point-of-Purchase dynamics.
The Person:
- Proven experience in shopper marketing, with a strong track record of developing and executing successful shopper marketing strategies.
- Experience working across multiple markets, with a deep understanding of shopper behavior and preferences.
- Strong influencing and leadership skills, with the ability to lead cross-functional teams and drive results.
About the Advocate Group:
We are a leading recruitment partner to the FMCG and consumer product sectors, with a strong reputation for delivering high-quality talent to our clients. We are an equal opportunities employer and welcome applications from all suitably qualified persons.
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