Technical Creative Strategist

3 days ago

Edinburgh, Edinburgh, United Kingdom dentsu Full time
Job Title: Technical Dynamic Creative Manager

The Technical Dynamic Creative Manager will be responsible for developing and leading the technical strategy, set-up and optimisation of all personalised advertising and marketing.

Key Responsibilities:
  • Develop robust strategic planning and processes for all technical-related responsibilities across data-driven dynamic creative campaigns.
  • Design framework and deliver data presentation in a beneficial manner to the client while demonstrating clear ROI.
  • Oversee accurate technical set-up, strategy-tailored implementations and successful outputs of campaigns from brief to final reporting phase.
  • Be a role model of Quality Assurance.
  • Pioneer and effectively test different techniques and solutions for technical outputs, enabling us to drive sustainable upward growth and benefits for our clients.
  • Initiate, manage, and evolve processes and solutions for efficient and effective integration of the dynamic creative product with external technology partners and internal teams.
  • Manage the specialist team of developers along with the Dynamic Creative Director to ensure the level of resource is accurate for a consistent stream of successfully completed projects.
  • Be responsible for line management of team members with professional guidance and clear objectives to enable confidence and success for individuals.
  • Support the Dynamic Creative Director with managing the technical development and testing of latest data-driven dynamic creative platform and technology solutions.
  • Input into new business activities from a technical and strategy perspective and proactively identify opportunities for growth and improvements by contributing to maturity roadmaps for clients.
  • Add value through process development or knowledge growth of our product offering.
Requirements:
  • Previous D.C.O experience is essential, preferably at Manager level.
  • Strong familiarity with logic that can be used in Excel/Google sheets.
  • Data storytelling & carpentry (cleaning).
  • Understanding of web development advantageous, particularly and ability to read code.
  • Knows basic principles of relational database design, particularly how to design tables with primary and secondary keys.
  • Basic scripting.
What We Offer:
  • Competitive Salary.
  • Company-provided Medical Healthcare.
  • Generous Pension provisions.
  • Health and Wellness benefits.
  • Volunteering days.
  • Life Assurance.
  • Working in diverse teams where you can make a real impact.
  • Exciting and rewarding environment.
  • Varied work across industries.
Inclusion and Diversity:

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

We are happy to discuss flexible and agile approaches to working for all our roles – we can't promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

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