Senior Affiliate Executive Luxury Fashion
4 weeks ago
About THG
We're a fast-paced, global technology group that specialises in taking brands direct to consumers. Our comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.
Life at THG Ingenuity
Our global end-to-end tech platform is comprised of three products: THG Commerce, THG Studios, THG Fulfilment. Each represents a single, unified solution, overcoming challenges and taking brands direct-to-consumer. Our client portfolio includes globally recognised brands such as Coca-Cola, Nestle, Elemis, Homebase, and Proctor & Gamble.
Role Overview
The Senior Affiliate Executive is responsible for the growth of the affiliate channel and performance across the UK, focused on 4 sites; Coggles, The Hut, allsole & MyBag. The role will also support the Senior Marketing Manager in executing the localised affiliate growth strategy.
Key Responsibilities
- Owning the execution of the UK affiliate strategy reporting into the Senior Marketing Manager.
- Develop and maintain excellent partner relationships, as well as cross-functional relationships within the wider internal teams.
- Collaboration with trading teams to support overall performance.
- Aligning exposure to the planned promotional activity within the marketing calendar, together with proactively advising on additional tactics to support regional targets.
- Negotiating and booking affiliate spend to drive efficiencies across the channel. Including publisher commission optimisations and tenancy agreements.
- Ownership of key campaigns and delivery across the channel.
- Firm understanding of the channel budget and support in reaching KPI targets and customer mix.
- Thinking strategically and innovatively to support customer acquisition targets and impact growth.
- Monitor and analyse performance against KPIs and ROI, continually suggesting and implementing optimisations for ongoing growth
- Conduct regular competitor analysis and market research to ensure activities are in line with the industry.
- Implementing the latest industry technologies, trailing new partnerships and detecting new opportunities in order to drive innovation and experimentation.
- Providing support and training to new team members.
Requirements
- Minimum 2 years of performance marketing experience (Ideally in Affiliate Marketing)
- Expert understanding of the affiliate landscape including publishers, advertisers and affiliate networks
- Positive and excited by testing new innovations and technologies.
- Highly analytical and commercially driven
- Prioritise, structure work & effectively manage time.
- Able to take accountability of projects and deadlines.
- Excellent communication skills
- Comfortable and confident under pressure and is a able to deliver results in difficult situations.
- Confident working with targets and data.
- Ability to form good working relationships with internal teams and external partners.
- Strong negotiation skills to ensure cost efficiency across the channel.
- Professional agency management.
- Skilled in Microsoft Office and reporting platforms.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
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