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Enterprise Marketing Strategist

4 weeks ago

London, Greater London, United Kingdom ITRS Group Full time

About ITRS Group

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ITRS Group is an Enterprise SaaS provider with industry-leading solutions in IT Observability. We are backed by leading private equity investors and are rapidly growing.

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Our prestigious customer base includes 90% of the world's top investment banks, and we pride ourselves on a diverse, friendly, dynamic culture - with a focus on internal promotion and developing our people.

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Scope of Role

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As an Enterprise Marketing Strategist, you will drive the go-to-market strategy and execution for our enterprise software solutions. You will focus on positioning our products effectively in the market, supporting demand generation activities, and collaborating cross-functionally to articulate our value proposition and drive awareness and adoption of our solutions.

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Key Responsibilities:

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  • Contribute to strategic marketing plans aimed at promoting awareness, demand generation, and adoption of our enterprise software solutions.">
  • Collaborate with the product management team to understand product capabilities, benefits, and competitive differentiators.">
  • Lead the creation of high-impact marketing collateral, including sales enablement materials, solution briefs, customer stories, whitepapers, videos, and presentations.">
  • Support demand generation teams with the design and implementation of integrated marketing campaigns across multiple channels.">
  • Partner with sales teams to develop effective sales tools, training programmes, and messaging aligned with the buyer's journey.">
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You have:

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  • 3-5 years of experience in product marketing or a related function in B2B technology.">
  • A comprehensive understanding of product marketing principles, including market segmentation, positioning, and branding.">
  • Excellent written, verbal, and visual skills, with the ability to create compelling marketing content and articulate complex concepts.">
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Our Offer

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We offer a highly competitive salary ranging from $85,000 to $110,000 per annum, depending on your level of experience and qualifications. Additionally, you will enjoy a range of benefits, including health insurance, employee assistance programme, pension, flexible hybrid working, enhanced parental leave, travel insurance, life assurance, and income protection.

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At ITRS Group, we celebrate diversity and pride ourselves on providing an environment where all employees can be their authentic selves and have a voice, allowing everyone to contribute equally. We remain committed to advocating inclusion, diversity, and equality into our organisation as we grow and enrich our business.