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Marketing Manager

2 months ago


London, Greater London, United Kingdom The Advocate Group Full time £50,000
Customer Marketing Manager - On Trade

We are seeking a highly skilled Customer Marketing Manager to lead our on-trade marketing efforts, driving growth and brand visibility across bars, pubs, and restaurants.

As the Customer Marketing Manager, you will focus on the on-trade channel, developing and executing tailored marketing strategies to increase brand presence and customer engagement.

Working closely with sales and brand teams, you'll ensure our portfolio is well-positioned to meet the needs of customers and consumers alike.

Key Responsibilities:
  • Develop and implement customer marketing plans to drive brand visibility and sales growth in the on-trade sector.
  • Collaborate with sales teams to create and deliver impactful promotional activities and trade marketing initiatives.
  • Build strong relationships with key on-trade accounts, ensuring alignment with brand objectives and activation strategies.
  • Analyze market trends, competitor activity, and customer insights to refine marketing strategies.
Requirements:
  • Proven experience in customer/trade marketing, ideally within the spirits or FMCG industry.
  • Excellent communication and relationship-building skills.
  • Results-driven, with the ability to manage multiple projects and meet deadlines.
  • Analytical mindset with a focus on driving growth and performance through data-driven decisions.
About The Advocate Group:

We are a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.