Senior Marketing Operations Lead
5 days ago
We're a fast-growing company that's changing the way people discover and book event spaces globally. Our mission is to connect people in the world's best spaces.
We're looking for a highly motivated and entrepreneurial marketer to lead our marketing operations. As the most senior marketing employee in the business, you'll take overall responsibility for growing demand from corporate event organisers and venues.
Key Responsibilities- Develop a Full B2B Marketing Funnel
- Create a multi-channel marketing plan to capture target customers at each stage of the purchase funnel.
- Mix online and offline methods to ensure 100% awareness of the VenueScanner brand amongst ideal customer profiles.
- Lead in Search Engine Optimisation
- Coordinate the SEO Manager to optimise search marketing channels and ensure VenueScanner is the leading brand in the competitor set for high-intent demand and supply-side leads.
- Delightful Content & Thriving Community
- Develop high-quality content that speaks directly to target audiences to support each stage of the marketing funnel.
- Engage the community of ideal customers through online and offline channels.
- Manage and Coach
- Manage the marketing function and take on direct line management of the SEO Manager and Content & Community Manager.
- Develop team members according to the company progression framework.
Why We're Excited About This Role
- You have a minimum of 5 years relevant marketing experience in high-pace environments.
- You have deep B2B marketing expertise and can build a full B2B marketing funnel across multiple channels.
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