Luxury Lifestyle Marketing Lead
4 weeks ago
Cranberry Panda is a pioneering luxury lifestyle brand dedicated to providing sustainable and high-quality products. With a strong focus on innovation and customer satisfaction, we strive to be at the forefront of the industry.
We are seeking an experienced Head of Growth to join our team in London, responsible for developing and executing aggressive customer acquisition and sales growth plans.
The ideal candidate will have a proven track record of success in digital performance marketing, with expertise in managing multi-million-dollar direct response marketing budgets and optimizing large-scale acquisition campaigns.
This role offers the opportunity to work with a leading luxury lifestyle brand and contribute to driving business growth through innovative digital marketing strategies.
Key Responsibilities:
- Develop and execute PPC and paid social ads campaigns
- Create robust CRM cycles for new leads and repeat purchasing
- Design prospecting, retargeting, and branding strategies
- Establish customer lifetime value modeling
- Deliver digital acquisition campaigns across multiple channels
- Manage cross-channel budgets
- Analyse channel and campaign performance
- Determine high return strategies through trend analysis
- Future model with significant investment
Requirements:
- 6+ years of digital performance marketing experience
- Experience managing multi-million-dollar direct response marketing budgets
- Expertise in navigating digital media platforms
- Unparalleled analytical skills
- Previous online fashion, beauty, or home experience
Estimated Salary: £60,000 - £70,000 per annum
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