Senior Brand Strategist

21 hours ago


Birmingham, Birmingham, United Kingdom next level - marketing, creative, PR & digital recruitment Full time

About the Company

A dynamic and innovative agency in the Midlands is seeking a talented Senior Brand Strategist to join their team.

With a hybrid working model, this role offers the perfect blend of flexibility and collaboration.

Description

As Senior Brand Strategist, you will be responsible for leading the development of insightful and innovative brand strategies, working closely with creative, channel delivery, and account management teams.

Key Responsibilities:

  • Developing strategic plans that drive business growth and brand awareness
  • Collaborating with internal teams to ensure concepts are on plan with the strategic vision
  • Identifying key audience segments and developing messaging and channel deployment strategies
  • Analyzing campaign performance to optimize future ROI
  • Presenting strategic proposals and campaign updates to clients

Requirements:

  • Strong background in brand strategy within a creative/communications agency
  • Creative thinking and problem-solving skills
  • Experience in research interrogation, brand positioning, and communications planning
  • Track record of delivering successful brand strategies for well-known B2B and B2C brands

Remuneration:

  • Hybrid working: 2 days in the office, 3 days flexible
  • Salary: £70-85k depending on experience


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