Digital Media Strategist

2 days ago


Birmingham, Birmingham, United Kingdom In Technology Group Full time
Job Title: Digital Media Strategist

In Technology Group seeks a skilled Digital Media Strategist to develop and execute innovative digital media strategies that capture attention, increase engagement, and grow our brand's online presence. With a focus on creating engaging content for all social channels, this role is ideal for a creative and experienced professional who can craft and implement effective social media strategies.

About the Role:
We are looking for a talented individual who can develop and execute innovative digital media strategies that capture attention, increase engagement, and grow our brand's online presence. As a Digital Media Strategist, you will be responsible for developing engaging content for all social channels, including written copy, graphics, videos, etc. You will also craft and implement social media strategies, actively manage and grow our social communities, stay updated with social media trends, competitor activity, and platform changes to proactively suggest new strategies, track performance metrics, analyze data, and optimize content and strategies. Additionally, you will identify and engage with influencers, partners, and brand advocates to boost brand visibility and credibility.

Key Responsibilities:
  • Develop engaging content for all social channels.
  • Craft and implement social media strategies.
  • Actively manage and grow our social communities.
  • Stay updated with social media trends and platform changes.
  • Track performance metrics and optimize content and strategies.
  • Identify and engage with influencers and brand advocates.

Requirements:
This role requires experience in social media management, ideally in a creative or digital environment. The ideal candidate will have proficiency with major social platforms (Instagram, TikTok, LinkedIn, Twitter, Facebook) and social media management tools. Strong creativity skills with experience in copywriting, design, and basic video editing are also essential. Additionally, the successful candidate will have 2+ years of experience in social media management and a degree in Marketing, Communications, or a related field. This role offers a competitive salary of £30,000 per year, generous staff discount, access to learning programs and opportunities for professional growth, hybrid work options, wellness benefits, team events, and more.

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