Beauty Marketing Strategist
4 weeks ago
Job Summary:
We are seeking a talented Marketing Communications Specialist to join our Beauty and Brand Partnerships team in the Loyalty Proposition Team. As a key member of our team, you will be responsible for developing and executing targeted marketing communications with our internal brand partner No7, driving customer relationships and loyalty.
Key Responsibilities:
- Manage multi-channel campaigns to deliver Boots and No7 objectives, responsible for copy and creative direction.
- Work closely with the data team to ensure effective targeting and continuous improvements in the use of our data.
- Develop CRM strategies to retain existing, win back lapsed and acquire new customers, championing the customer journey and life time value.
- Produce clear, concise and insightful briefs to ensure clear direction.
- Drive KPI performance including channel engagement and incremental sales.
- Line management of 1 Marketing Assistant.
Requirements:
- A creative individual with a customer-first mind set.
- Working in marketing and preferably 121 and/or digital environment with experience in Email and Direct Mail and familiar with emerging CRM technologies.
- Passionate about Boots and our customers and keen interest in beauty and skincare.
- Proactive in finding solutions not problems.
What We Offer:
- Boots Retirement Savings Plan
- Discretionary annual bonus
- Generous employee discounts
- Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
- Benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more.
- Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
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