Sales and Marketing Director
3 days ago
**Sales and Marketing Director Wanted**
We are seeking a highly experienced Sales and Marketing Director to lead our business to success. As a key member of our team, you will be responsible for driving sales growth, developing marketing strategies, and leading a team of sales professionals.
**Key Responsibilities:**
- **Lead and Coach a Team of Sales Professionals**: Inspire, lead, and coach a team of 6 direct reports, with further recruitment to ensure the team is equipped to drive business growth.
- **Maximize Sales and Profits**: Develop and implement strategies to maximize sales and profits across all sales channels and brand strategies.
- **Develop Strategic Sales Plans**: Work closely with the General Manager to develop strategic sales plans to deliver long-term, sustainable growth for the business.
- **Forecasting and Stock Management**: Ensure effective forecasting for the sales team to manage stock efficiently.
- **New Sales Channels and Opportunities**: Identify and develop opportunities for new sales channels, retailers, product categories, and brands.
- **Customer Relationships**: Develop strategic relationships with key customers and 3rd party stakeholders.
- **Marketing Activities**: Lead marketing activities with significant budget responsibilities across performance media, PR, social, trade marketing, and content creation.
- **Reporting and ROI Analysis**: Develop reporting metrics to show ROI of advertising spend to maximize profitability.
- **Industry Knowledge**: Stay up-to-date with the latest industry news and trade, attending relevant networking events to ensure the business is at the forefront of marketing changes.
**Requirements:**
- 5+ years of experience in a similar leadership position in sales, digital marketing, or ecommerce.
- Experience working within consumer non-food and drink industries, preferably within a considered product purchase category.
- Strong understanding and proven track record of achieving growth across D2C and Amazon.
- Deep understanding of customers and trading experience is essential, as is the ability to demonstrate sustainable relationship building across the customer base.
- In-depth understanding of how to measure, monitor, and motivate a Sales team both directly and via second-line management.
- Experience of budgeting and costing, including financial planning, P&L, and ROI analysis.
- Lead by example approach with exemplary communication skills.
- Degree-educated.
- Full, clean, current driving license with ability to travel.
**What We Offer:**
Competitive salary and benefits package.
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