Marketing Manager

2 months ago


Maidenhead, Windsor and Maidenhead, United Kingdom JACOBS DOUWE EGBERTS Full time
Job Overview

The Brand Manager position is a key role on our highest profile Instants brands as part of our UK-wide Marketing team.

You will be responsible for delivering key exciting innovation & renovations across our brands, mastering what it takes to bring a product from consumer insight right onto the shelves of the UK's largest retailers. You will be actively involved in brand tracking and analysis, shaping insights and actions for growth and you'll work closely with cross-functional teams both locally & globally, exposed to the full marketing mix.

Key Responsibilities:

  • Lead the commercialization of innovation/renovation projects, through our stage gate process, managing both local and global stakeholders.
  • Lead the development of projects to include artwork/graphics, new technologies/blends/packaging & channel specific NPD.
  • Develop and deliver against the agreed business case on key projects for growth.
  • Be a 'brand guardian' & champion for our Instant brands, working closely with Senior Brand Managers & cross-functional teams to execute NPD with excellence, building winning partnerships cross-functionally.
  • Support Senior Brand Managers & Marketing Manager on range/portfolio management and deployment of NPD through powerful brand plans.
  • Conduct brand performance tracking on key Instant brands, shaping insights & actions for growth, working alongside our retail teams.
Requirements

Experience & Education:

Must have:

  • Previous Marketing experience, preferably FMCG.
  • Brand building/ NPD Experience with ability for strong project management.
  • Strong commercial acumen with good analytical ability (Nielsen/IRI/Kantar), ability to turn data into insights and actions.
  • Superb relationship building & cross-functional working.

Nice to have:

  • Sales/Category Management/Project Management experience.

Education:

  • Educated to degree level – Marketing/Business/Management highly desirable.
Additional Information

We operate on a hybrid basis, with a focus on collaboration and innovation. Our team is passionate about delivering exceptional results and making a meaningful impact in the market.



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