Data & Business Growth Strategist

7 days ago

Salford, Salford, United Kingdom Shoalter Automation (UK) Limited Full time
About the Role

We are seeking a highly skilled Data & Business Growth Executive to join our team at Shoalter Automation (UK) Limited. As a key member of our organization, you will play a crucial role in driving customer acquisition and market expansion for our In:Five brand.

Key Responsibilities
  • Data Analysis & Customer Insights
    • Analyse customer data, including purchase behaviors, demographics, and store traffic patterns, to identify trends and opportunities for new customer acquisition.
    • Conduct research to understand market dynamics, competitor activities, and potential areas for store expansion or customer outreach.
    • Use data to optimize store layouts, product placements, and promotions to increase sales and attract more customers.
    • Develop customer profiles and segmentation strategies to target marketing efforts more effectively, ensuring the chain appeals to different customer demographics.
    • Collaborate with the marketing team to create targeted campaigns based on data insights, such as loyalty programs, personalized promotions, and digital marketing strategies.
  • Business Development & Strategy
    • Identify potential new customer segments and markets by leveraging data and research insights. Develop strategies to increase footfall and grow the customer base.
    • Seek and establish partnerships with local businesses, suppliers, and service providers to drive customer traffic and enhance store offerings.
    • Develop and execute strategies for community outreach and engagement, positioning the store chain as a valuable part of local neighborhoods.
    • Design and implement data-driven promotional campaigns to attract new customers, drive repeat visits, and increase average transaction value.
    • Use data to identify potential areas for new store locations or pop-up stores, ensuring that expansion efforts are aligned with customer demand and market trends.
Requirements
  • Bachelor's degree in Business, Marketing, Data Science, or a related field. A master's degree is a plus.
  • 3+ years of experience in business development, marketing, or data analysis, ideally in a retail or consumer-facing industry.
  • Experience in customer segmentation, market research, and sales strategy development.
  • Strong analytical and data interpretation skills, with proficiency in relevant data tools.
  • Proven track record of developing and executing successful customer acquisition strategies.
What We Offer
  • A competitive salary and benefits package.
  • Opportunities for professional growth and development within the company.
  • A supportive and collaborative work environment.
  • The chance to contribute to the success of an industry-leading organization.

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