Digital Payments Growth Specialist

7 days ago


Surrey, United Kingdom Ernest Hunter Green Full time
Job Summary

Ernest Hunter Green is seeking a highly skilled Senior Consumer Engagement Manager to play a key role in driving consumer engagement for their mobile wallet app, one of their largest growth areas.

This role will create and implement engagement strategies for their mobile wallet proposition that drives daily and monthly active usage, as well as retention.

Key Responsibilities
  • Develop and execute comprehensive engagement plans to drive consumer adoption and retention
  • Collaborate with marketing, partner, and product teams to drive EU-wide promotions and share insight on new features
  • Oversee the full pan-European engagement plan across all markets, ensuring alignment with business objectives
  • Analyze user behavior and market trends to inform engagement strategies and optimize results
  • Work closely with cross-functional teams to develop and implement data-driven marketing campaigns
Requirements
  • Proven track record in driving consumer engagement programs, resulting in significant increases in usage in the fintech, digital payments, or app-based services industry
  • Deep understanding of user engagement strategies, promotional activities, and market expansion tactics
  • Strong analytical skills with the ability to make data-driven decisions and capacity to influence and collaborate across all levels and European regions


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