Digital Marketing Specialist
2 days ago
**About the Role**
We are seeking a highly motivated and experienced Digital Marketing Specialist to join our team at Black Press Media. As a key member of our marketing department, you will be responsible for developing and implementing effective social media marketing strategies to engage our audience and drive business growth.
**Key Responsibilities**
- Develop and execute social media marketing campaigns across multiple platforms, including Facebook, Twitter, Instagram, and LinkedIn.
- Monitor and analyze social media metrics to optimize campaign performance and improve engagement.
- Collaborate with cross-functional teams to develop and implement integrated marketing strategies.
- Stay up-to-date with the latest social media trends and best practices to ensure our marketing efforts are always innovative and effective.
- Work closely with our content team to develop and implement content marketing strategies that drive engagement and conversions.
- Manage and optimize our social media advertising budget to ensure maximum ROI.
- Develop and maintain relationships with key stakeholders, including internal teams and external partners.
**Requirements**
- 3+ years of experience in digital marketing, with a focus on social media marketing.
- Proven track record of success in developing and executing social media marketing campaigns that drive engagement and conversions.
- Strong understanding of social media platforms, including Facebook, Twitter, Instagram, and LinkedIn.
- Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
- Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
**What We Offer**
Black Press Media is a leading North American local news champion with operations across multiple provinces and states. We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced digital marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.
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