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Biddable Media Supervisor Contract

2 months ago

London, Greater London, United Kingdom PCR Digital Full time

**Job Summary**

Paid Social Media Strategist - Biddable Media Supervisor Contract

We are seeking a highly skilled Paid Social Media Strategist to join our team at PCR Digital. As a Paid Social Media Strategist, you will play a key role in the management of biddable campaigns, working closely with stakeholders to understand business objectives and translate them into effective paid performance plans.

Key Responsibilities:

  • Partner with stakeholders to understand business objectives and translate them into effective paid performance plans.
  • Work closely with different stakeholders to ensure campaigns are aligned with content and objectives.
  • Attend key meetings providing insight and knowledge on biddable paid media.
  • Review and critique incoming creative & content to ensure it's aligned with objective and fit for purpose.
  • Activate in-house campaigns, scheduling, testing, and launching campaigns in a timely manner with a variety of budgets.
  • Track campaigns and optimize as appropriate.
  • Assist in reporting, tracking, and measuring all activity in line with performance-based KPIs and benchmarks.
  • Manage stakeholder relationships, providing regular audits, analysis, and optimizations to improve campaign performance.
  • Develop close relationships with media partners and external agencies.
  • Assist wider LOBs with activation and optimization of campaigns across other social & video channels.

Requirements:

  • Previous experience marketing offerings in the travel industry is desirable, but not essential.
  • Proven knowledge and experience of paid/biddable channels and management platforms.
  • Strong communication skills to effectively communicate with non-digital savvy stakeholders.
  • Excellent creative and copy-writing skills.
  • Highly numerate with a strong attention to detail and ability to analyze large sets of complex data.