Strategic Business Development Manager
7 days ago
About LEWIS Communications GmbH
We are a global marketing agency that has evolved from a start-up to a multinational in just over two decades. Our agency has expanded client relationships into new markets or services, and has made strategic acquisitions. Our agency, its people, and client campaigns have won numerous prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, and Global Digital Excellence.
Our Foundation
At the heart of our business is the LEWIS Communications GmbH Foundation. In response to the challenges posed by the COVID-19 pandemic, we launched our local causes scheme in 2021. Every member of our team can nominate a local cause close to their heart to receive a cash donation. You can read more about the LEWIS Communications GmbH Foundation at https://.
Purpose of the Role
Working within our Client Engagement Operations team, you will serve a hybrid function for the agency. Sitting between our marketing and new business teams, you will streamline operations and own the management of our lead generation activities. You will work with marketing, new business, and creative teams, as well as senior leaders from across the agency, to facilitate strategic prospect outreach, production of marketing and sales collateral, paid lead gen campaigns, and pipeline measurement.
Responsibilities
- Utilize a marketing and sales communications mix to support lead gen strategy across multiple business and global segments.
- Assist the Marketing Manager with the development, execution, and tracking of paid lead generation campaigns.
- Help identify opportunities with priority verticals and key service areas.
- Assist the Client Engagement team with the production of sales collateral, case studies, and other assets.
- Own management of prospect outreach and associated tactics – event attendance, networking, and awards.
- Work closely with teams around the world for case studies and marketing assets to ensure consistent, relevant sales materials.
- Experience in and understanding of marketing (communications, digital, etc.).
- Ability to push back on certain areas to give the new business team the correct setup and tools to perform effective outreach.
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