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Chief Partnerships Officer

2 months ago

London, Greater London, United Kingdom The Football Association Full time

The Football Association is seeking a dynamic leader to oversee our commercial partnerships.

Generating revenue is essential for The FA's reinvestment into football, and the Head of Commercial Partnerships is crucial in driving and sustaining income through our partnership initiatives.

Our partnership portfolio ranks among the largest in global sports, collaborating with prestigious brands such as Nike, EE, Emirates, Adobe, M&S, Chase, and others across various FA properties, including the England Men's, Women's, and Para teams; The Emirates FA Cup and The Adobe Women's FA Cup; Wembley National Stadium and St. George's Park.

Success in this role hinges on establishing world-class strategic alliances, enhancing commercial value, fostering exceptional relationships with partners, offering insightful leadership, and cultivating high-performing partnership management teams.

Key Responsibilities:

Partnership Management

  • Oversee the strategic management and execution of The FA's Commercial Partnerships program, ensuring the effective delivery of rights across various FA properties and supporting partners' marketing initiatives.
  • Proactively lead and maintain a high-performing Partnerships team to ensure exemplary management and delivery to our commercial partners.
  • Drive operational excellence within the Commercial Partnerships program.
  • Negotiate renewal agreements with partners to maximize revenues and commercial value.
  • Manage commercial agreements across FA Competitions and England teams to ensure the fulfillment of commercial rights.
  • Provide strategic guidance and recommendations to foster growth within the Commercial Partnerships program.
  • Act as a trusted advisor to commercial partners, offering strategic insights on rights utilization and marketing initiatives.
  • Enhance The FA's planning, measurement, reporting, and performance evaluation of partnerships.
  • Safeguard FA properties as appropriate.
  • Exhibit the ability to influence at the highest levels.
  • Develop and sustain exceptional relationships with commercial partners and internal stakeholders.
  • Demonstrate emotional intelligence and high-performance leadership.
  • Onboard new partners as they are secured.
  • Collaborate closely with FA departments to ensure a robust stakeholder network and relationships.
  • Lead planning and evaluations for seasons and tournaments.

Wembley Stadium Events

  • Maximize revenue and drive commercial value from Wembley Stadium and its events program, in collaboration with the Wembley Stadium team.

St. George's Park

  • Identify and explore opportunities to enhance commercial value for St. George's Park, working closely with its leadership team.
  • Execute additional tasks as necessary to adapt to changing priorities.
  • Adhere to all company policies and procedures to maintain the highest standards of health, safety, and well-being.
  • Complete a DBS check as part of The FA's commitment to ensuring a safe environment for all in football.

Qualifications:

Essential:

  • Experience in a commercial or marketing role within the sports sector.
  • Proven experience working with leading brands.
  • Expertise in negotiating and finalizing deals, with a track record of identifying and capitalizing on revenue opportunities.
  • Strong leadership and communication capabilities.
  • High emotional intelligence.
  • Ability to build trust and collaborate effectively in a cross-functional delivery model.
  • Capacity to develop and maintain high-performing teams and ensure top-tier delivery.
  • Influential skills.

Desirable:

  • Solid understanding of partnership measurement techniques and advancements.
  • Experience in planning or executing partnership activations and campaigns in a brand or agency context.
  • Background in high-profile sports properties.
  • Aptitude for managing high levels of ambiguity and performing under pressure.

What We Offer:

We are dedicated to fostering an environment where everyone can thrive in their roles. Our unique office spaces are located under the iconic Wembley National Stadium, the heart of English Football. Additionally, we provide access to the world-class Elite Performance Centre at St. George's Park, an exceptional venue for developing and inspiring high-performing England teams and leaders.

We take pride in offering a competitive salary alongside numerous opportunities for professional development and growth. Our benefits include:

  • Access to event day tickets at Wembley Stadium and various internal events throughout the season to promote connection and well-being.
  • Complimentary nutritious lunches at Wembley Stadium and St. George's Park.
  • Free private medical coverage.
  • A contributory pension scheme.
  • Additional leave days for appreciation and volunteering, along with 25 days of annual leave.
  • A hybrid working model for enhanced flexibility.

For further insights into working at The FA, please visit our careers page.

About Us: The Football Association (The FA) is the not-for-profit governing body of football in England, responsible for promoting and developing the game at all levels, from grassroots to professional. The FA generates significant revenue to support investments in English football annually.

The FA oversees England's international teams across men's, women's, youth, and disability football, manages the National League System, and organizes FA Competitions, including the Emirates FA Cup, Barclays FA Women's Super League, FA Women's Championship, and Women's Adobe FA Cup, along with the world-class facilities of Wembley Stadium and St. George's Park, all with the mission to unite the game and inspire the nation.

We operate within a hybrid working model, where employees are expected to work from their designated location part of the week, with the flexibility to work remotely on other days. This model will be continually assessed and may be adjusted as necessary.

Your contract with The FA will specify a fixed location unless the role is advertised as home-based. The specific location for this role can be found on our vacancy page.