B2B Customer Engagement Manager
3 weeks ago
Position: Customer Marketing Manager
Location: West London / Hybrid
Salary: £45,000 + excellent benefits
Company Overview
Join a renowned global events organization that excels in delivering high-quality marketing communications. This company is recognized for its exceptional production capabilities and collaborates with prestigious corporate brands to create a diverse array of events, including award ceremonies, product unveilings, and corporate conferences. With a worldwide presence and an impressive portfolio of clients, this organization stands out in the live events sector.
Role Overview
This newly established position will report directly to the Director of Marketing and will be responsible for managing customer marketing initiatives across the EMEA region. The role involves close collaboration with the Director to develop the overarching strategy, positioning, and messaging for various campaigns. Additionally, you will work alongside internal marketing and sales teams to drive growth, create compelling content, and develop sales tools and resources. Regular assessment of campaign performance and ROI tracking will also be essential components of this role.
Candidate Profile
The ideal candidate will be a skilled Marketing Manager with a background in customer or product marketing within a B2B environment. You should possess a proven track record in strategic planning and campaign execution, along with a strong grasp of customer segmentation and account-based communication strategies. Exceptional copywriting abilities are a must, as well as strong project management skills to effectively present ideas and lead teams and agencies. Experience in the events or hospitality sector is advantageous, and proficiency in French or German would be a plus.
This is an excellent opportunity to join a flexible employer that offers a global reach and significant career development potential.
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